Pickup Truck Upgrades Are Most Popular According to SEMA Report
September 30, 2019 | Brian Hatano
One of the newest Edelbrock performance kits to hit the market is the Supercharger Kit #1518 for the 2017-2020 Chevy Colorado and GMC Canyon V6 pickup trucks. Edelbrock has also recently developed some serious horsepower upgrades for the Ford 150, Chevy Silverado and Dodge Ram full-size trucks which supports a recent news report that says pickup upgrades are holding steadily as the most popular sector for upgrades. The following is a September 26, 2019 market report from SEMA (Specialty Equipment Market Association) News:
From SEMA eNews Volume 22, Number 39 Pickup upgrades are the largest sector of the specialty-equipment industry, accounting for 27% of total retail dollars, followed by mid-range cars and SUVs (including the Jeep Wrangler). This aligns with the composition of vehicles on the road. However, the industry is large, offers a wide array of different products, and customer interests vary. As such, sales for all vehicle types contribute to the overall market.
The specialty-equipment industry continues to grow at a fast pace. Last year, American consumers spent $44.6 billion on specialty aftermarket parts. SEMA projects that the market will continue to grow through the end of 2019 and bring retail sales close to a new high of nearly $46 billion.